We map out who is influential
- we determine each stakeholder’s influence with respect to your brand
- we profile and combine all online and offline activities of your stakeholders’ to create a holistic view of their influence
- we use the most sophisticated mapping tools to dynamically visualize your online community’s influence map
We analyze the online conversation
- we deliver multilingual social media analysis and automated tracking
- we benchmark the buzz around your brand and its competitors by topic and by language
- we analyze the sentiment behind the buzz in each language
- we translate our analysis into strategic customer insights
We lay the groundwork for effective strategy
- we prepare and facilitate strategic workshops and follow-up on the action items
- we manage the internal change process needed to embed social media in your organization
We teach you the capabilities to successfully engage
- we provide your teams with engaging, hands-on trainings
- we help you craft your internal and external social media guidelines
- we coach you on how to use social media internally
We involve your key online stakeholders
- we set up and organize advisory boards with key stakeholders and facilitate the discussion for maximum outcome
- we track their online conversation to leverage ideas and ongoing activities
We execute high-quality social media campaigns
- multi-format, real time coverage of conferences and events
- blog and web design
- podcasts and video
- multi-lingual editorial team
- search engine optimization and marketing